Must Be The Place

[dropcap custom_class=”normal”]It has a new structure, applied across the whole system, that brings clarity to the entire experience. The interface is purposely unobtrusive. Conspicuous ornamentation has been stripped away. Unnecessary bars and buttons have been removed. And in taking away design elements that don’t add value, suddenly there’s greater focus on what matters most: your content.[/dropcap]

BRONX AND BANCO MERCEDES-BENZ FASHION WEEK SS15’16 SYDNEY AUSTRALIA

BRONX AND BANCO MERCEDES-BENZ FASHION WEEK SS15'16 SYDNEY AUSTRALIA We love fashion, love beautiful clothing that is well made, high stilettos and a statement bag. Passionate about design, music, travel, and all things chic..and think Olivia Palermo is possibly the chicest on earth. We idolise Alexander McQueen, Stella McCartney and Tom Ford and think women should dress ...

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BRONX AND BANCO MERCEDES-BENZ FASHION WEEK SS15’16 SYDNEY AUSTRALIA

BRONX AND BANCO MERCEDES-BENZ FASHION WEEK SS15'16 SYDNEY AUSTRALIA We love fashion, love beautiful clothing that is well made, high stilettos and a statement bag. Passionate about design, music, travel, and all things chic..and think Olivia Palermo is possibly the chicest on earth. We idolise Alexander McQueen, Stella McCartney and Tom Ford and think women should ...

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BEI NA WEI MERCEDES-BENZ FASHION WEEK SS15’16 SYDNEY AUSTRALIA

BEI NA WEI MERCEDES-BENZ FASHION WEEK SS15'16 SYDNEY AUSTRALIA Australian Graduate Fashion Designer of the Year 2013, Bei Na Wei, is already capturing the attention of the fashion industry with her bold minimalism and powerfully feminine sculptural designs. Graduating from the Fashion Design Studio at Sydney TAFE in 2013. Bei Na found her love for clothes ...

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AURELIO COSTARELLA MERCEDES-BENZ FASHION WEEK SS15’16 SYDNEY AUSTRALIA

AURELIO COSTARELLA MERCEDES-BENZ FASHION WEEK SS15'16 SYDNEY AUSTRALIA Aurelio Costarella is earning a formidable reputation internationally as he turns his Western Australian based company into an international luxury brand. Driven by the design process, each thematic collection is an exploration that moves seamlessly from one season to the next. A focus on textile development, detailed cutting ...

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ASHKAR LINE MERCEDES-BENZ FASHION WEEK SS15’16 SYDNEY AUSTRALIA

ASHKAR LINE MERCEDES-BENZ FASHION WEEK SS15'16 SYDNEY AUSTRALIA ASHKAR is an Australian designer characterized by simplicity and functionality, a distinctive edge, balancing masculinity and femininity. Designer’s Jamie Ashkar and Tristan Melle have joined forces to create the label, reflecting Jamie’s clean modern eye for detail and construction juxtapose to Melle’s modern feminine edge. Ashkar focuses on ...

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ASANOVSKI MERCEDES-BENZ FASHION WEEK SS15’16 SYDNEY AUSTRALIA

ASANOVSKI MERCEDES-BENZ FASHION WEEK SS15'16 SYDNEY AUSTRALIA Fatima Eunji Asanovski and Azize Eunmi Asanovski are the Sydney-based duo behind the Asanovski label, launching their brand and showcasing their debut collection at Mercedes Benz Fashion Week Australia in 2014, then in Beijing’s creative art district 751 during China Graduate Fashion Week as a guest designer to celebrate ...

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ALICE MCCALL MERCEDES-BENZ FASHION WEEK SS15’16 AUSTRALIA SYDNEY

ALICE MCCALL MERCEDES-BENZ FASHION WEEK SS15'16 AUSTRALIA SYDNEY alice McCALL is an eclectic brand with a playful sensibility, using unique detailing and charming folk-like craftsmanship to create charismatic, modern keepsake collections. McCall started as a stylist in London where she then began designing and selling one-off silk pieces at markets in London and quickly gained ...

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AKIRA MERCEDES-BENZ FASHION WEEK SS15’16 AUSTRALIA SYDNEY

AKIRA MERCEDES-BENZ FASHION WEEK SS15'16 AUSTRALIA SYDNEY "A garment can transcend, giving it a soul. I translate fabrics into soft and romantic silhouettes, using natural fabrics like silks and cottons, which are kind to the skin. Distressing fabrics and alchemically treating them, gives the feeling of already ‘being loved’, thus evoking emotion. Even one-off fabrics found in flea ...

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AJE MERCEDES-BENZ FASHION WEEK SS15/16 AUSTRALIA SYDNEY

AJE MERCEDES-BENZ FASHION WEEK SS15/16 AUSTRALIA SYDNEY Hailing from two realms of the creative spectrum, designers and best friends Adrian Norris and Edwina Robinson created Aje – an Australian womenswear label dedicated to crafting accessible luxury for fashionable, strong, elegant females with adventurous spirit. Born in the Winter of 2008, following Adrian’s exit from an acclaimed ...

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