Novis – Pre Spring/Summer 2016 Ready-To-Wear
Bold colors and prints are suddenly back on everyone’s radar, but for Novis designer Jordana Warmflash, they were never out of style. Warmflash introduced her print-heavy vision right in the middle of the minimalist wave in 2012, but still garnered attention from shoppers, retailers, and celebrities who craved a splashy palette. Perhaps her biggest endorsement comes from Taylor Swift, who has an entire wardrobe of Novis crop tops and matching high-waist skirts. That girly pairing was missing from today’s Resort collection, replaced by leaner silhouettes like an ankle-skimming wrap skirt, a high-neck chiffon gown, and a one-shoulder party dress.
While construction is never an afterthought for Warmflash, her prints always pack the biggest punch. Past collections featured mainly geometric designs, and there were plenty of those to go around here. But she also drew inspiration from Clarice Cliff’s colorful pottery, whipping up a playful watercolor print with teapots, strawberries, bananas, lobsters, and carrots—essentially everything but the kitchen sink. It was supersized into something vaguely abstract but still showed the artist’s hand, making it perfect for girls who want their classic shirtdresses to come with a side of kitsch.